For the last fifteen years businesses have increasingly taken advantage of the availabiliy of information about current or potential customers and built processes - everything from marketing to product research - that depend on this information. As smartphone use has taken off, those same businesses now often ask their customers to run code on their behalf. As the impact of the Internet on society has grown, these choices increasingly carry with them significant risk exposure for both companies and society as a whole. In this talk, you'll learn about these risks and alternate strategies that let you avoid them and build more value for everyone.
Read more: Data doesn’t pay